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Ashley Furniture Industries is the largest manufacturer of home furnishings in the world. The chain specializes in the design and creation of upholstered furniture and casegood items, and operates over 2000 store locations worldwide.

As part of the brands television media strategy, the team developed a series of short commercials in the brand’s signature style and tone. What followed was a series of studio-shot television commercials designed to sell home furnishings and accessories for Ashley HomeStore.